Marketing & Sales
epub |eng | 2005-08-26 | Author:Mark Hughes

Recap What about all those investors who swore up and down that “real marketing” works? By and large, they’re following the same herd as all of ClearPlay’s competitors—right where they ...
( Category: Marketing & Sales August 26,2017 )
epub, mobi |eng | 2012-04-25 | Author:Andy Sernovitz [Sernovitz, Andy]

The wrapping is a perfect word of mouth topic. It makes people want to talk, and it’s easy to talk about. When most people get a gift from a catalog, ...
( Category: Marketing & Sales August 26,2017 )
epub |eng | 2010-01-07 | Author:Adam L. Penenberg [PENENBERG, ADAM L.]

Q. What does NASA stand for? A. Need Another Seven Astronauts. As newscasts replayed the explosion on television in an almost endless loop and newspapers, magazines, and radio covered the ...
( Category: Economics August 26,2017 )
epub, mobi |eng | 2010-05-01 | Author:Chris Anderson [Anderson, Chris]

HOW NEW MEDIA CHANGES OLD MEDIA One of the interesting things about the ad-supported free model is that it was actually on the decline in the traditional media business. As ...
( Category: Economics August 25,2017 )
epub |eng | 0101-01-01 | Author:Thomas A. Durkin [Durkin, Thomas A.]

The second panel of table 8.1 summarizes the cash flows and calculates the net present value of using a payday loan to pay for the repair. The cost of the ...
( Category: Personal Finance August 25,2017 )
epub |eng | 2017-03-06 | Author:Brandon Vallorani [Vallorani, Brandon]

What I Know to Be True An entrepreneur’s life is a series of death and resurrection experiences. Jobs and products die, and new and better ones take their place. We ...
( Category: Small Business & Entrepreneurship August 25,2017 )
epub, azw3 |eng | 2015-12-21 | Author:Joel Dreskin [Dreskin, Joel]

If you decide to review the game, we ask that you hold your coverage until 8:00 pm Eastern time on November 6. Thanks! — Petr Fodor and Lukas Korba, developers ...
( Category: Programming August 25,2017 )
epub |eng | 2014-08-24 | Author:Burke, Brian [BURKE BRIAN]

As we’ve discussed, gamification is not about slapping points and badges onto an activity and expecting it to magically become more engaging. It is about understanding the players’ goals and ...
( Category: Management & Leadership August 24,2017 )
epub |eng | | Author:Jonah Berger

WHY LOUIS VUITTON SHOULD ENCOURAGE COUNTERFEITING If you’ve never seen a Louis Vuitton trash bag, you’re in for a treat. No, not Louis Vuitton’s Raindrop Besace, a $1,960 waterproof purse ...
( Category: Marketing & Sales August 23,2017 )
epub |eng | 2010-01-22 | Author:Donna L. Bade [Bade, Donna L.]

f. Import Financing. The substantive aspects of import financing were discussed in Chapter 6, Section N. If import financing is going to be utilized, it should be discussed in the ...
( Category: International August 23,2017 )
epub |eng | 2012-12-31 | Author:Drew, Michael R. [Drew, Michael R.]

Step 2: Consistency Consistency requires that you deliver a valued experience to your audience. Pavlov rang the same bell before every feeding, with the same tone. He didn’t alter sounds. ...
( Category: Marketing & Sales August 22,2017 )
epub |eng | 2013-03-28 | Author:Luke Sullivan & Sam Bennett

This truth campaign did happen to employ some of our usual suspects (TV and print), so let’s go back to our self-imposed rule and pretend TV and print don’t exist. ...
( Category: Marketing & Sales August 22,2017 )
epub |eng | 2014-11-04 | Author:Nir Eyal & Ryan Hoover [Eyal, Nir & Hoover, Ryan]

[xcvi] As we step into the character’s shoes we experience his or her motivations — including the search for rewards of the tribe, hunt and self. We empathize with characters ...
( Category: Decorative Arts & Design August 22,2017 )
epub |eng | 2015-09-01 | Author:Ronald Louis Docie, Sr.

TERRITORY The territory clause is a significant one. Will you offer your licensee the territory of the United States, North America, the world, or some portion thereof? If your manufacturer ...
( Category: Marketing & Sales August 20,2017 )
mobi, epub, pdf |eng | 2013-06-05 | Author:David Newman [Newman, David]

( Category: Marketing & Sales August 19,2017 )